In recent weeks, a new and interesting craze has taken over the fashion scene; no, it’s not a clutch or designer shoes. It’s the mischievous little Labubu, the must-have accessory of 2025. From fashionistas to street style stars, these viral dolls have been popping up on bags, key chains, and even red carpets, with demand soaring and stores lining the block.
The quirky Labubu dolls have captivated fashionistas since their debut.
What are Labubu babies?
Labubu first appeared in Hong Kong and stands out from its predecessors, such as Hello Kitty, with its distinct elven design. The character originated in a Scandinavian-inspired picture book by artist Kasing Lung, and her quirky, slightly mischievous appearance captures the imagination. According to Today.co.uk , toy giant Pop Mart made Labubu a collectible figure in 2019, and each new collection since then has only added to Labubu’s growing popularity.
Labubu is part of a tribe called the “Monsters”, and other members of the group include Zimomo, Mokoko, Tycoco and others. What sets these dolls apart from the rest are their unique features, such as their wide eyes, “mischievous smile”, nine prominent teeth and furry outer body. Their facial expressions and outfits continue to change with each collection, making them different from the previous batch.
Why are Labubu dolls so popular and where can I buy them?
While these dolls are cute and adorable, these collectibles are very hard to come by, which adds to the excitement of the hunt. They also come in a blind box, meaning they’re even harder to get if you want them in a specific color. The Labubu dolls first came to the public eye in April 2024 via Blackpink’s Lisa.
For fans looking to get their hands on the latest from Labubu and The Monsters, Pop Mart is the place to go. The brand drops new collections online every Thursday at 9 p.m. and then releases in-store every Friday at 10 a.m., making it the first and most trusted source for scoring these sought-after collectibles.
